15 Must Have Free Programs for Startups & Blogs

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Starting your own business can be overwhelming with start up costs. But you are in luck! There are actually 15 amazing free programs for startups. Sometimes it can be difficult to know which free programs for startups are really good or not. So I made sure my list included all the programs that I currently use and those that have worked best for my businesses. Word Press. Having a professional website is extremely important. Though you need to buy a domain and hosting, usually around $10 a month, Word Press is a…

How Six Sigma Can Benefit Your Company

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Six Sigma is a quality methodology that indicates the effectiveness of a process. Of course, quality control/improvement programs are nothing new. Companies have always implemented systems and methodologies to ensure top quality. At least, the good ones have. To earn Six Sigma status, your process must return fewer than 3.4 defects per 1 million chances. Let’s say you’re a shipping company. That means that, for every 1 million pieces delivered, you have fewer than 3.4 misdelivered items. Six Sigma’s two sub-methodologies are DMAIC and DMADV.   What Is DMAIC? DMAIC…

Putting Big Data to Work for You

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Big data: it’s one of those trendy marketing terms with more than one meaning, and it’s everywhere. The first meaning is the sheer amount of data available. Technology makes it easy to know seemingly everything about your customers, as well as your potential customers. Where do they live? How do they buy? What’s their buying history? How many times has your company interacted with them before they make a decision? It goes beyond your customers. You can parse data in so many ways that it’s mind-boggling. Which campaigns generated the…

Emotional Intelligence of Great Leaders

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The idea of emotional intelligence (EI) has popped up quite a bit recently, with entrepreneurial experts extolling its virtues – the ability to understand and manage the emotions of yourself and others – as vital to growing as an entrepreneur. Emotional intelligence aids in negotiation and collaboration, networking and communication; all important components of building your brand. Without EI, the process is difficult if not impossible. What Is Emotional Intelligence? As stated, the basic definition of emotional intelligence is having both an understanding of and ability to manage your emotions,…

Top 5 Cloud-based CRM Applications

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Cloud-based technologies have exploded in popularity in recent years, with customer relationship management (CRM) solutions being some of the most popular cloud software packages. These platforms offer an astonishing level of flexibility for users, with marketers and sales professionals utilizing the many analytical and reporting functions to strengthen leads and grow business. Of course, not all CRM software platforms are equal. We look at five of the best.   Insightly Specializing in small and midsized businesses, Insightly CRM offers a wide variety of benefits. The software integrates with most popular…

How to Choose Outstanding Employees

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Successful Employees Great leaders know that the key to success is great employees. But how to choose employees that are right for you? These are the people who take that extra step without prompting, and who share your vision to strive for excellence. Like you, they take pride in being the best, and their personal integrity never allows them to submit an imperfect product. They’re there when you expect them to be, and focused on getting the job done. Now, how do you find these people? What’s more, how do you…

4 Must Have Leadership Qualities for Entrepreneurs

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Leadership Qualities for Entrepreneurs The skills to be a successful entrepreneur aren’t quite the same as the skills needed to make a good manager. Leadership qualities for entrepreneurs is something special. Entrepreneurs not only create something that never existed before, they have the ability to get others to recognize their vision and follow them into an unknown future. It’s a specific skill set, but one you can improve upon with practice. Leadership for entrepreneurs takes the following qualities to be successful. Be a Visionary Visionaries look toward the future. Yes,…

8 Great Franchises in 2016

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Franchises Investments Investing in a franchise is a reliable option for people starting their first business. You get a proven business model and a recognizable brand, plus a boatload of support while you cut your entrepreneur teeth. The best franchises aren’t necessarily the ones everyone knows about, but the following eight are great ideas to consider if you’re ready to invest in a franchise. 1. 7-Eleven The world’s top convenience store has been around for nearly 90 years! The name changed a couple of times before becoming 7-Eleven in 1946,…

Marketing Strategies for New Businesses

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Marketing Strategies I know what you’re thinking: “I just launched my business! I built my website, created social media profiles, and I started a blog. I don’t have time for anything else. I have an actual business to run here!” That’s true; you do have a business to run. But, if you want to keep having a business, you better start thinking about marketing. Yes, I know marketing is a drain on time, but if you want to spend that time wisely, not to mention your marketing dollars, you must…

Funding Your Startup

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When you’re launching your own startup, the question of funding is one you eventually have to answer. In a perfect world, all you’d need is your great idea and you’d be on your way. Unfortunately, the real world’s a bit messier. See, you know your idea will revolutionize the world, but convincing others to separate from their hard-earned cash isn’t easy. What’s more, they probably want a piece of your business in exchange. Luckily, there’s a ton of great information out there about startup funding, from whether you should pursue…